YUM GmbH
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Profile Overview
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About YUM GmbH
E-business is our passion.
Since 2000 we design and develop e-business projects for companies, associations and top sports. We develop websites and portals, transform business processes, realize webshops and support our customers with consulting and technical solutions for digital marketing.
Headless. Flexible. Future-proof. Better.
For these challenging web projects, we have developed a modular system that is superior to conventional web project concepts. Since 2018, we have specialized in this and exclusively develop modular website systems, stores and apps based on headless architectures.
What's in it for you?
A modular "headless" web project is not only more performant and secure than a conventional web project. It offers you significant strategic advantages and, above all, the greatest possible flexibility in the event of strategic changes and growing challenges. New modules can be easily added and existing modules can be replaced by better ones. At the same time, the basic website system with all other modules remains the same. For example, the front end of your website can get a new look & feel without changing the content management system or the actual content. So you don't have to start from scratch again and again. With us you make your last complete relaunch!
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Locations
Frankfurt
Lindleystraße 8aExpertise
- Cloud Solutions: 5%
- App Development Company: 5%
- Web Development Agency: 20%
- SEO: 10%
- ECommerce Agency: 15%
- UX / UI Design: 20%
- Web Design: 20%
- Web Analytics: 5%
CMS & Website Builder
- Other: 80%
- Typo3: 20%
ECommerce
- Shopify: 100%
Frameworks
- Ruby on Rails: 20%
- React JS: 80%
SEO
- OnPage Optimization: 50%
- Performance Optimization: 15%
- Keyword Research: 15%
- Web Analytics: 15%
- Content Creation: 5%
Application Platforms
- Other: 80%
- Azure: 20%
Programming & Scripting
- Ruby: 20%
- AJAX: 20%
- JSON: 20%
- JavaScript: 40%
User Experience
- UX Strategy: 60%
- Persona Definition: 15%
- Wireframes & Prototyping: 25%
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Portfolio
Key Clients
König + Neurath AG DFB Eintracht Frankfurt MORGEN & MORGEN GmbH Hassia Gruppe ROTHENBERGER AG DGQ - Deutsche Gesellschaft für Qualität BME - Bundesverband Materialwirtschaft HRG SPORTS EUROPE STARK Deutschland GmbH RUKO GmbHCase Studies
Description
Relaunch der Corporate Website von König + Neurath mit Services für Partner
Challenge
The relaunch of the website and the specialist retail portal was intended to lay the foundation for building a contemporary, flexible digital ecosystem. The website was to be the central content hub and an update was to be made to a technologically future-proof solution.
Solution
Heterogeneity as a strategy We have designed a sustainable digital strategy in which we have used the best systems for the respective area of application. Instead of a rigid monolith, we used modules that we combined into a perfectly functioning overall system. The basis of the system is a headless CMS and a product and media database, both cloud-based.
Results
Since the relaunch, König + Neurath has had a system in which different, very specialized modules are used. In addition to the headless CMS and the product and media database, a SaaS form builder and a SaaS search are used, among other things. The system is future-oriented. Existing modules can be replaced and new ones easily added. The maintenance effort is very low, as most of the modules are SaaS, where the providers take care of the updates themselves. Since we primarily use standards, the dependency on YUM is relatively low. With the relaunch, the system is much more stable than before. Since static pages are in the cloud, the site is fail-safe and scales easily with large numbers of hits. In addition to the many technological improvements, some important company processes have been digitized and significantly simplify the work of marketing and sales.
Contact the service provider and receive an appropriate offer in a timely manner.
Contact the service provider and receive an appropriate offer in a timely manner.